Menovia Launches Digital Menopause Clinic for Personalized Care for Woman in the Netherlands

With the launch of Menovia, women in perimenopause and menopause gain access to personalized, medically grounded, and holistic care. Menovia is a digital healthcare clinic, founded by Dr. Freeha Arshad, a licensed physician, and is designed for women who feel underserved or unsupported within existing healthcare structures around menopause.

Menopausal symptoms such as fatigue, sleep disturbances, mood changes, palpitations, and cognitive complaints can have a significant impact on daily functioning, work, and overall quality of life. Yet these symptoms are often addressed in isolation or minimized, while the underlying hormonal and metabolic changes are not assessed in an integrated way.

“Menopause is not a single moment, but a complex hormonal transition with wide-ranging effects on the body,” says founder Dr. Freeha Arshad. “Good care requires time, personalization, and a holistic approach, where hormonal, metabolic, and neurological processes are evaluated together.”

Menovia offers a structured six-month care program, consisting of digital consultations with a physician, a comprehensive intake, blood testing, and — where appropriate — hormonal and lifestyle interventions. The approach is focused on safety, ongoing monitoring, and sustainable symptom improvement, with careful attention to individual differences between women.

The founding of Menovia also reflects a broader societal context. Women represent approximately 51% of the global population, yet less than 5% of global medical research funding is dedicated to women’s health. In addition, much of medical knowledge has historically been developed with limited focus on female biology, which continues to influence guidelines and treatment options — particularly in hormonal life stages such as menopause.

Beyond clinical care, Menovia aims to contribute to improved knowledge and understanding of women’s hormonal health. Through structured care, long-term follow-up, and careful data collection, Menovia seeks to support future research and quality improvement, always within ethical and regulatory frameworks.

More information about Menovia can be found at www.menovia.nl.